10 Best Shopify Apps to Increase Sales During BFCM

Introduction

Black Friday Cyber Monday have grown into the biggest shopping moments of the year, and it’s only getting bigger. Sales no longer last for just one weekend. Many brands roll out deals weeks in advance, and shoppers expect discounts to stretch well beyond Cyber Monday.

• During Cyber Week 2024 (Thanksgiving through Cyber Monday), U.S. online sales topped $41.1 billion, breaking records from prior years.
• On that same stretch, Black Friday alone shot up to $10.8 billion in U.S. online sales, and Cyber Monday hit $13.3 billion.
• Globally, around 70% of online spending in that period came via mobile devices, and mobile continued to gain share.
• In 2023, U.S. credit/debit card transaction data showed BFCM spend rose nearly +4% year-over-year, with online channels outpacing brick-and-mortar growth.
• People also spend a lot of money on advertising. Rockerbox tracked $1.7 billion in ad spend around BFCM 2023, including a spike in budgets just for the holiday period.

These numbers speak loud: consumers flood online stores, mobile dominates, and margins shrink if you don’t catch every opportunity. If your Shopify store doesn’t use tech tricks to convert, retain, upsell, and engage, BFCM will just look like another sale day.

That’s exactly why you need the top Shopify apps. The right tools help you:

• build trust instantly,
• send timely messages to recovering carts,
• create urgency,
• bundle offers,
• and turn one-time buyers into repeat customers.

In this post, I break down the best Shopify apps you must install before BFCM. Each app here plays a unique role in scaling conversions, increasing average order value, and maximizing your holiday profits. Stay ahead of the crowd. Let’s begin.

10 Best Shopify Apps to Increase BFCM Sales

Here is a list of the best Shopify apps to supercharge your store’s sales and conversions this BFCM.

1. Rivyo: Reviews & Loyalty App

Rivyo helps Shopify stores increase sales, build trust, and grow customer loyalty during high-traffic periods like BFCM. The app lets store owners collect genuine product reviews, showcase them effectively, and turn happy customers into repeat buyers. With Rivyo, you can create loyalty programs, reward points, and referral campaigns that motivate shoppers to come back and spend more.

During BFCM, Rivyo helps merchants highlight top products, increase conversions, and create urgency with review badges and limited-time rewards. Store owners can use automated email reminders to gather more reviews and engage customers instantly. Every feature works to boost credibility, encourage repeat purchases, and maximize revenue during the busiest shopping season, making Rivyo one of the best Shopify BFCM apps for growing sales.

Key Features

• Collect Reviews: Gather product and site-wide reviews effortlessly.
• Import Reviews: Import reviews from platforms like Amazon and AliExpress.
• Multilingual Support: Display reviews in multiple languages.
• Loyalty Program: Reward customers with points for actions like purchases, reviews, and referrals.
• Referral Program: Encourage customers to refer others and earn rewards.
• Q&A Feature: Allow customers to ask questions and receive answers.
• Customizable Widgets: Display reviews in various formats to suit your store's design.
• Automated Emails: Send automated review request emails to customers.
• SEO Optimization: Improve search engine rankings with review-rich snippets.
• Integration with Google Shopping and Meta Shops: Enhance product visibility across platforms.

Pricing:

• Indie: $0 / month - Unlimited reviews, 100 review emails per month, import up to 500 reviews by CSV, import 100 from Amazon/AliExpress, Google Rich Snippet
• Starter: $9 / month - 500 review emails / month, unlimited CSV imports, import 500 Amazon/AliExpress reviews, unlimited photo reviews, unlimited Q&A
• Business: $14 / month - All Starter features + 1,000 review emails / month, import 2,000 Amazon/AliExpress reviews, Google Shopping, coupon codes
• Enterprise: $19 / month - All Business features + unlimited review emails & imports, headless support, show reviews at checkout
• Referrals: $9 / month - Unlimited friend invites, redeemable points for discounts, social & email sharing, referral tracking dashboard, no expiry for earned points.
• Loyalty: $9 / month - Earn points per purchase, referral bonus points, early access, VIP discounts, double points on occasions, no expiry for points.

Try it Now

2. Rebolt ‑ Bundle Products

Rebolt Bundle App helps Shopify merchants boost sales and raise average order value by offering smart product bundles. You can create multiple bundle types like quantity discounts, mix-and-match, frequently bought together, and post-purchase upsells all in one app. The easy setup and customizable design make it simple for any store to create offers that shoppers love.

During BFCM, Rebolt helps you push higher conversions by showing attractive bundles and upsell offers right where customers shop. From checkout add-ons to build-a-box deals, every option works to increase cart size, improve shopping experience, and capture more revenue during peak traffic days.

Key Features

• Bundle Product: Sell curated product bundles with discounts
• Volume/Quantity Discount: Encourage bulk purchases with tiered pricing
• Build a Box: Let customers mix and match their favorite products
• Frequently Bought Together: Recommend items often purchased together
• Combo Offer: Combine products into one attractive deal
• Cross-Sell & Add-on: Suggest complementary items to increase order value
• Post-Purchase Upsell: Show offers even after checkout completes
• Checkout Offer: Display last-minute deals at checkout
• Upsell Offers: Encourage customers to upgrade or add premium products
• Smart URL: Share pre-bundled products via one link
• Fully Responsive: Bundles look perfect on desktop and mobile
• Easy Customization: Match bundle styles with your store’s theme
• 24/7 Support: Get instant help anytime you need

Pricing:

• Development Plan – Free: $0/month for dev stores, Full access to all bundle features
• Growth Plan – $19.99/month (or $191.90/year, save 20%), Unlimited bundle sales, All bundle types included, Shopify POS + premium support, 7-day free trial

Try it Now

3. WC Wishlist Club

WC Wishlist Club helps Shopify stores capture customer interest and turn it into more sales. Shoppers can save products for later with a simple wishlist, making it easy for them to return and complete purchases. The app increases engagement by offering guest wishlists, multiple wishlists, and share options so customers can involve friends and family.

During high-traffic events like BFCM, WC Wishlist Club drives urgency with price drop alerts, back-in-stock alerts, and automated email reminders. Merchants can show wishlist icons across product, collection, and home pages to keep favorite items top of mind. With built-in analytics, store owners track wishlist activity and optimize sales opportunities.

Key Features

• Let customers create unlimited wishlists
• Guest, multiple, and share wishlist options
• Price drop, back-in-stock, and restock alerts
• Display wishlist icons on home, product, and collection pages
• Automated wishlist reminder emails to boost orders
• Import and export wishlist data
• Customizable emails and branding
• Advanced analytics to track performance
• Works with Klaviyo and Mailchimp integrations

Pricing Plans

• Basic – $4.99/month: 500 email notifications, unlimited wishlists, alerts (back-in-stock, price drop, restock), guest and share wishlists, wishlist reminders, email customization
• Pro – $9.99/month: 2,000 email notifications, all Basic features included
• Advance – $14.99/month: 5,000 email notifications, all Pro features included
• Enterprise – $24.99/month: 10,000 email notifications, all Advance features + headless support

Try it Now

4. Utterbond: Subscriptions App

Utterbond helps Shopify merchants turn one-time buyers into long-term subscribers with flexible subscription plans. You can set up prepaid, pay-as-you-go, or build-a-box bundles that raise average order value and boost repeat sales. During the holiday rush, many stores focus only on discounts, but with Utterbond, you also secure recurring revenue and customer retention beyond BFCM.

The app makes subscription management simple with automated billing, dunning to prevent failed payments, and a customer portal for easy self-service. Store owners can increase lifetime value with bundled offers, automated emails, and smooth integrations with top marketing tools. Every feature supports sustainable growth and helps your brand scale with repeat orders.

Key Features

• Unlimited subscriptions and orders
• Build-a-box subscription bundles to raise AOV
• Prepaid, pay-as-you-go, and custom subscription options
• Customer portal for managing subscriptions easily
• Dunning management to recover failed payments
• Automated billing and automated email notifications
• Product swaps and tag-based subscription plans
• Integration with Shopify Payments, PayPal, Stripe, Authorize.net
• Works with Klaviyo, Omnisend, Mailchimp, Gorgias, and more
• Multi-currency support (coming soon)

Pricing

• Free Plan – Free to install, 2% transaction fee per subscription order, unlimited subscriptions, and orders
  
• Starter Plan ($19/month or $182.40/year) – 0% transaction fee, unlimited subscriptions, customer portal, automation, product swaps, dunning management
• Growth Plan ($29/month or $278.40/year) – All Starter features + prepaid subscriptions, build-a-box bundles, billing automation, tag-based subscription plans, shipping price automation
• Enterprise Plan ($49/month or $470.40/year) – All Growth features + manual subscriptions, tag workflows, multi-currency support (coming soon), custom widget design, custom feature build, 1:1 Slack support

Try it Now

5. GemPages: Landing Page Builder

GemPages helps Shopify merchants design high-converting stores with drag-and-drop freedom. The app gives store owners complete control to build landing pages, sales funnels, and product pages without coding. With 400+ templates and built-in sales boosters, GemPages makes it simple to run campaigns, launch seasonal offers, and drive higher conversions. The editor includes AI-powered tools that save time and deliver optimized layouts for both desktop and mobile.

During peak shopping events, GemPages helps stores stand out with custom-designed BFCM landing pages, countdowns, and upsell funnels. Store owners can use it to highlight special offers, create urgency, and boost order value. Every feature works to capture attention, increase engagement, and maximize sales during the busiest seasons.

Key Features

• Drag-and-drop page builder with no coding needed
• 400+ conversion-focused templates across industries
• Create landing pages, product pages, home pages, FAQs, blogs, and more
• Built-in CRO tools: countdown timers, stock counters, before/after blocks
• AI-powered layout generation for faster design
• Post-purchase upsell and downsell funnels
• SEO optimization and fast-loading pages for higher search visibility
• Full mobile responsiveness and lazy loading for better user experience
• Works directly in Shopify admin, compatible with latest themes
• Integrates with top Shopify apps (Klaviyo, Judge.me, Instafeed, etc.)

Pricing

• Free Plan – Basic drag-and-drop features, limited elements, up to 3 published pages
• Build Plan: $29/month – Unlimited pages, 65+ elements, mobile editor, CRO add-ons
• Optimize Plan: $59/month – All Build features + AI-powered tools, advanced analytics, priority support
• Enterprise Plan: $199/month – All Optimize features + premium integrations, custom onboarding, dedicated support

6. SEOAnt: AI SEO & Image Optimizer

SEOAnt drives more organic visitors and boosts your store’s visibility just in time for BFCM. You gain a smart, all-in-one SEO engine that tunes meta tags, optimizes images, finds broken links, and suggests content improvements. During BFCM, that extra traffic can turn into dozens more sales from shoppers who find your store on Google.

SEOAnt lets you spot SEO issues instantly, fix them fast, and stay ahead of competitors. It compresses and alt-tags images for faster loading, adds structured data for richer search results, and uses AI to help you write blog posts or product descriptions. Every feature works to increase your store’s presence, bring more traffic, and convert more customers during the peak sale surge.

Key Features

• On-page SEO scans with clear issue reports
• Bulk edit meta titles, descriptions, and image alt text
• Image compression and optimization (auto / manual)
• Broken link detection and redirects
• JSON-LD / structured data (rich snippets)
• AI content tools to generate SEO-friendly blog or product copy
• Keyword analysis and ranking tracker
• Speed optimization and AMP support
• 24/7 support and performance monitoring

Pricing Plans

• Free Plan — $0 / month - Includes basic SEO checks, image compress (up to 50 images), SEO checker, broken link scan, backlink exchange, bulk edit ALT text, ChatGPT AI Writer credits (≈ 30)
• Pro Plan — $29.99 / month (or ~$287.90/year) - Adds on-page SEO scan for up to 1,000 products, bulk meta tag editing, higher AI writer credits (≈ 200), site speed boost, expanded image compression
• Premium Plan — $59.99 / month (or ~$575.90/year) - Includes all Pro features plus AMP support, competitor keyword analysis, keyword ranking monitoring, priority support

7. Klaviyo: Email Marketing & SMS

Klaviyo helps Shopify stores connect with customers through powerful email and SMS campaigns, especially during peak shopping events like BFCM. The app gives store owners deep customer insights and advanced segmentation to send personalized messages that drive conversions. With Klaviyo, you can automate campaigns, recover abandoned carts, and deliver product recommendations at the right time.

During BFCM, Klaviyo allows merchants to create high-impact campaigns with AI-powered targeting and predictive analytics. You can engage customers with personalized offers, maximize revenue with abandoned cart flows, and boost retention with win-back sequences. This omnichannel approach helps you turn one-time buyers into lifelong customers while keeping your brand top of mind.

Key Features

• Advanced Segmentation: Target customers with personalized campaigns
• Automation Flows: Recover abandoned carts, upsell products, and nurture relationships
• SMS Marketing: Send time-sensitive deals directly to customers’ phones
  
• AI-Powered Predictions: Forecast customer lifetime value and churn risk
• Product Recommendations: Deliver smart suggestions based on browsing and purchase history
• Integrations: Sync with Shopify, Facebook, Instagram, TikTok, and more
• Reporting & Analytics: Track performance with detailed insights
• Pre-built Templates: Launch campaigns quickly with ready-to-use designs
• Omnichannel Campaigns: Combine email and SMS for stronger impact
• A/B Testing: Optimize campaigns for better open and click rates

Pricing

• Free Plan – Up to 500 monthly emails and 150 SMS/MMS credits, email support, and basic features
• Email Pricing – Starts at $30/month, scales with contact list size, includes advanced segmentation and automation
• Email & SMS Pricing – Starts at $45/month, includes SMS credits, email campaigns, automation, and analytics
• Custom Pricing – For high-volume stores, includes dedicated support, advanced reporting, and custom features

8. Boost AI Search & Filter

Boost AI Search & Filter transforms your Shopify store into a high-conversion powerhouse during peak shopping events like BFCM. This app leverages AI-powered product discovery to deliver lightning-fast, relevant search results and intuitive filtering options. It enhances the shopping experience by understanding customer intent and context, ensuring they find exactly what they’re looking for.

With features like semantic search, personalized recommendations, and visual merchandising tools, Boost AI Search & Filter not only improves product discoverability but also drives higher average order values. During BFCM, these capabilities help you showcase trending products, upsell effectively, and keep customers engaged with dynamic, personalized shopping experiences.

Key Features

• AI-Powered Search: Understands customer intent, delivering accurate results even with misspellings.
• Customizable Filters: Tailor filter menus to match your store's design and product categories.
• Smart Merchandising: Pin, boost, or hide products based on rules to promote specific items.
• Product Recommendations: Display related or frequently bought together products to increase sales.
• Real-Time Analytics: Monitor search performance and customer behavior to optimize strategies.
  
• Mobile Optimization: Ensures a seamless experience across all devices.
• Multi-Language Support: Cater to a global audience with language options.
• Easy Integration: Compatible with most Shopify themes without coding.
• Bulk Import: Import product data efficiently for large inventories.

Pricing Plans

• Free Plan: Basic features suitable for small stores.
• Basic Plan: $29/month – Includes additional filters and merchandising options.
• Essential Plan: $239/month – Offers advanced analytics and AI-powered recommendations.
  
• Professional Plan: $399/month – Provides premium support and unlimited features.

9. UpPromote: Affiliate Marketing

UpPromote empowers Shopify merchants to launch and manage affiliate programs with ease, making it a top choice for BFCM campaigns. The app offers customizable commission structures, automated tracking, and a user-friendly dashboard, enabling store owners to recruit affiliates, track performance, and optimize campaigns effectively.

During BFCM, UpPromote helps merchants scale their affiliate marketing efforts by providing tools to create multiple programs, set tiered commissions, and automate payouts. The app's flexibility and comprehensive features make it an invaluable asset for driving sales and expanding reach during peak shopping seasons.

Key Features

• Customizable Affiliate Programs: Tailor commission structures to fit your business model.
• Automated Tracking: Monitor affiliate performance through unique links and coupon codes.
• Multi-Level Marketing (MLM): Implement tiered affiliate systems to incentivize top performers.
• Fraud Detection: Protect your business with built-in fraud prevention measures.
• Affiliate Dashboard: Provide affiliates with a personalized workspace to track earnings and performance.
• Automated Payouts: Streamline payments through PayPal integration.
• Customer Referral Programs: Encourage customers to refer friends and earn rewards.
• Product Seeding: Distribute products to influencers for promotion.
• Analytics & Reporting: Gain insights into campaign performance and optimize strategies.
• 24/7 Support: Access dedicated customer service to assist with any issues.

Pricing Plans

• Free Plan ($0/month) – 1 affiliate program, basic features, 200 referral reviews/month
• Growth Plan ($24.99/month) – Unlimited affiliate programs, 300 referral reviews/month, customer referrals
• Professional Plan ($74.99/month) – Unlimited programs, 600 referral reviews/month, automated payouts, MLM support
• Enterprise Plan ($166.66/month) – Unlimited programs, 500 bulk emails/day, multi-store support

10. Privy: Email, SMS & Pop Ups

Privy stands out as a top-rated Shopify app, trusted by over 70,000 merchants to enhance sales through email and SMS marketing. Its intuitive design and robust features make it ideal for capturing leads, reducing cart abandonment, and driving conversions, especially during high-traffic events like BFCM.

With Privy, you can launch personalized campaigns in minutes using pre-built templates, advanced targeting, and automation tools. Its seamless integration with Shopify ensures a smooth experience, allowing you to focus on growing your business while Privy handles the marketing.

Key Features

• Pop-Up Campaigns: Utilize a variety of pop-up types, including exit-intent and cart abandonment prompts, to engage visitors.
• Email & SMS Marketing: Send unlimited emails and SMS messages, with templates for campaigns and flows.
• Advanced Segmentation: Segment your audience based on behavior, location, and more for targeted messaging.
• Automation Flows: Automate marketing processes to save time and increase efficiency.
• Analytics & Reporting: Track campaign performance with detailed reports and insights.
• A/B Testing: Optimize your campaigns by testing different versions to see what works best.
• Dedicated Support: Access to dedicated strategists for personalized assistance.

Pricing Plans

• Free Plan: Ideal for small stores starting to build their email list.
• Starter Plan: $30/month – Includes unlimited email sends, pop-ups, and advanced targeting.
• Growth Plan: $45/month – Adds SMS marketing features and dedicated support.

How to Choose the Best App for Your Shopify Store on BFCM Sales

1. Define Your BFCM Goals: Identify which areas need the most improvement: sales, cart recovery, customer engagement, or promotions. Knowing your goals helps filter apps that can make a real impact during the high-traffic BFCM period.
2. Check App Features Relevant to BFCM: Look for tools that boost conversions, automate promotions, or create urgency. Features like countdown timers, pop-ups, or email/SMS automation can directly increase BFCM revenue.
3. Evaluate Integration with Shopify: Ensure the app works seamlessly with your existing store setup, payment gateways, and other tools. Smooth integration prevents technical issues that can affect high-volume BFCM traffic.
4. Consider User Experience and Ease of Use: Choose apps with an intuitive interface, tutorials, and responsive customer support. Easy-to-use apps save time during the hectic BFCM period and reduce mistakes.
5. Read Reviews and Case Studies: Learn from other merchants’ experiences, especially those who ran BFCM campaigns. Check for proven results in driving traffic, boosting sales, or improving customer engagement.
6. Assess Pricing vs. Value: Focus on the potential return on investment rather than just upfront cost. Free trials or tiered pricing plans allow you to test features before committing fully.
7. Look for Scalability and Long-Term Use: The best app should grow with your store and support future campaigns beyond BFCM. Apps that provide regular updates and new features keep your store competitive year-round.
8. Test and Monitor Performance: Set up tracking and analytics to monitor app performance during BFCM. Adjust settings or switch tools if an app underperforms during high-traffic events.

Conclusion

Choosing the right app for your Shopify store can make a big difference during BFCM. Focus on tools that boost sales, improve customer experience, and save time.

Look for apps that integrate smoothly, are easy to use, and offer real value for the price. Free trials and tiered plans help you test before committing.

The apps you pick today can keep helping your store grow beyond BFCM. With the right tools, you’re ready for higher sales, happy customers, and smarter campaigns all year.